NBCI close up berry mix - strawberries, blueberries, blackberries, raspberries, and cranberries

A berry Industry Partnership

National berry crops initiative

nbci fresh picked blueberries in hands

Established in 2005

About NBCI

Working Collectively

The National Berry Crops Initiative (NBCI) is a partnership of industry, academia and government formed to develop a strategic plan for the continued growth and sustainability of berry crop production in the United States. Berry crops include, but are not limited to: strawberry, brambles (raspberry, blackberry, others), blueberry, and cranberry. A steering committee was assembled in Spring 2005 to draft the strategic plan that could be presented nationally to farmers, academia and state and federal agencies for their consideration, suggestions, and approval. The Board of Directors was selected in 2007.

Access. Information. Influence.

Shaping the berry industry

NBCI provides leadership in communication in the areas of public policy and berry health benefits.

NBCI’s supporters are committed to working collaboratively towards the continued growth and sustainability of berry crop production in the United States.

Inspire and shape governmental policy, sustainability, and the marketplace. Join us today!

NBCI members are also involved with select advisory committees that relate to the initiative’s priority issues.

Includes representation from major berry commodities and berry-producing regions of the US. 

To foster berry health research and promote awareness of health and nutritional benefits.